The Denver Broncos defensive lineman Derek Wolfe has begun his new website, where you can get a taste of his new apparel.
“We aren’t going to go look for a fight, but if you want to fight, we’re going to fight you, fight you to the end.”
That is the quote by Derek Wolfe as he explains his new brand from his acronym. DEFWU. For those who do not know what it stands for it means “Don’t Ever [explicit] With Us”
I have to admit, I like his style. It kind of gives that big bad attitude that the Denver Broncos defense is not going to let any player or team push them around. It represents that “can do” attitude that I believe the Denver Broncos defense represents.
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Well, the famous slogan DEFWU is now live. Derek Wolfe has launched a website back on September 1st. Not much is on it now, but you can purchase a snapback hat on the website.
The snapback costs $35, and it comes in a variety of colors from the Broncos colors of orange and blue as well as two variations of black and white and black and red.
The design is pretty cool. It kind of reminds me of a type of graffiti grunge look. Definitely looks like it has that tough, fearless attitude. If you are a Broncos fan, I would highly recommend getting a hat if you can.
The site plans to release shirts and other types of apparel in the future. There are also a limited amount of hats for this first time around, so grab one if you can.
Having Broncos players release their own brands is nothing new. We have seen players like Emmanuel Sanders with his own app. I can see Derek Wolfe’s brand picking up some steam, especially since his message is one that has quite a bit of an attitude that is fitting for the Broncos defense.
If you want to take a look at what is to come, check out the website here.